DescriptionThe Digital Executive will be responsible for the day to day management and optimisation of Property Partner’s paid search campaigns in line with marketing and business objectives. This includes, but is not limited to acquiring new investors in line with the business objectives, hitting ROI and budget targets, identifying growth opportunities, building out campaign keywords, testing ad copy and making improvement recommendations. In addition to this, the role will assist in various marketing tasks as required.
Paid search campaign management to include:
Campaign Optimisation of both Google & Bing
Data Analysis to identify areas for improvement and growth
Building out of campaigns, ad groups and keywords
Ad copy tests
Key skills and experience:
Adwords / Bing professional accreditation
Experience of working in a marketing/business analysis environment
Experience of working with bid management software (e.g. Marin Software and others)
Experience of working with analytical software (e.g. Google Analytics and others)
Strong proficiency with Microsoft Word, Excel and PowerPoint
Experience of identifying strategic and tactical marketing objectives
Enthusiastic and driven, with meticulous attention to detail and overall passion for excellence
Innovative and creative, with a logical and methodical approach to problem solving
Credible and articulate, with excellent communication, presentation and interpersonal skills
Ability and eagerness to pass on knowledge to other team members
Track record of excellence in PPC management, operations and delivery
Large Google Adwords campaigns
Google Analytics and any other analytics tools
3rd Party Agency Management
Untracked Holiday - we don't track your holiday as we expect you to be able to manage this yourself, with your team.
Private Healthcare - for you, option to add your family or partner. We have a superb healthcare package that encourages healthy living and rewards you for staying fit and active. As part of this 50% discount for Virgin Active Gyms, as well as 1/2 priced running shoes and money off bikes. You can also gain free cinema tickets and a range of other benefits by staying in shape.
Cycle to work Scheme - you pick the bike and we'll help you take advantage of this government scheme.
Training and Conference Budget - you get £500 in Year 1, £1000 in Year 2, £1500 in Year 3 and £2000 in your 4th year. This is to enable you to pick what you feel will help you to develop as an individual.
Books - if you need to get a book on a subject that is related to work, we'll get it, you can read it and then we will add it to our library.
Paid Gym - once you have been with us for 2 years, we will pay for your gym membership
Working late....have dinner - if you are working late then we're fine for you to grab some food on us
Childcare Vouchers - we're happy to help you use this government scheme
Sabbaticals - in your 5th year of working for Property Partner, you will be eligible to take a 3-month unpaid sabbatical, so you can head off and explore the world!