Senior Marketing Manager
Property Partner is a property investment platform that makes it possible for anyone to invest in property at the click of a button. Investors can buy stakes of their choosing in individual properties, residential blocks or purpose-built student accommodation, diversifying effortlessly across multiple properties. Property Partner finds the tenants and professionally manages the properties. Investors receive rental income in proportion to the shares they own and, through our unique secondary market, can exit their investment at the market price at a time of their choosing.
Launched in January 2015, Property Partner has attracted thousands of investors and has property assets under management of £85m. Our ultimate goal is to create a global stock exchange for property.
Property Partner is regulated by the Financial Conduct Authority and financially backed by some of Europe’s leading investors. In March 2016, we successfully completed a ‘Series B’ funding round, taking the total amount invested in the company to £22.5m. Our backers include Index Ventures (backers of Funding Circle), Octopus Ventures (backers of Zoopla), Dawn Capital (backers of iZettle) and Seedcamp (backers of Transferwise).
We want to work with people who share our values and vision for building the best property stock exchange in the world.
Discover (learning, fast)
We don’t have all the answers, but learning at only regular speed will cost us dearly. So we learn fast with a relentlessly help-seeking mindset. Fears and ego must be set aside, concentrate on finding the person that can accelerate our learning. This mindset is the opposite of assuming you have all the answers.
True (refreshingly honest, obsessively detailed)
When you surprise with the whole picture, you build trust for having the integrity and self-assurance to say things as they are. We are champions of transparency. But we cannot know what is true and be trusted to deliver the full picture, if we don’t obsess over the details in all that we do.
Difference (daring to be different)
We don’t know what will work until we try, so we mustn’t be afraid of trying something different. Whilst we actively seek and celebrate different opinions, we understand that without data we have nothing more than an opinion.
You'll be joining us as a Senior Manager which means that you'll be our VP of Marketing's right hand man or woman. You should have been working in marketing for some time and ideally we'd like you to have cut your teeth in 2 or 3 companies before joining us. It's important to us that you've been through the mill (just a little bit), as we're moving quickly and we'll need your previous experience and knowledge to help us carry on at this speed.
As a business, our activities span both online and traditional marketing. We have a strong culture of testing and learning, and there is very little we are not willing to try. Data is a key aspect of everything that we do. So we need you to be extremely competent with excel as we use this daily for data manipulation and gathering insight. In our minds this is a key part of the marketeers tool kit.
Improving the effectiveness of our CRM is the single most important deliverable of this role. We have recently invested in new technology and tools to enhance our capabilities in this space. Working with multiple people across the business you will be tasked with, and accountable for delivering an immediate step change in performance and then overseeing a continuous cycle of testing and optimisation thereafter.
We are constantly testing channels to identify those that can scale efficiently. You are likely to be involved with campaigns including TV advertising, Content, PR, Outdoor, Events, and many others tests that we have not yet undertaken.
We run Google Adwords, Display, Bing, Facebook and third party email acquisition campaigns, as well as many other smaller test channels. You'll be expected to support the running and management of these campaigns, so experience here is key. Preferably you will be a qualified Google Adwords professional.
Managing 3rd party agencies will form part of the role. We need someone who is going to get the best from them, which may well be through a combination of carrot and sometimes stick! We don't want you to be beating them up but we need to know that you can deal with them in a firm and fair manner.
What this all leads to is that we'll expect you to optimise the campaigns on a daily basis, increasing the number of investors and driving down the cost of acquisition.
Untracked Holiday - we don't track your holiday as we expect you to be able to manage this yourself, with your team.
Private Healthcare - for you, option to add your family or partner. We have a superb healthcare package that encourages healthy living and rewards you for staying fit and active. As part of this 50% discount for Virgin Active Gyms, as well as 1/2 priced running shoes and money off bikes. You can also gain free cinema tickets and a range of other benefits by staying in shape.
Cycle to work Scheme - you pick the bike and we'll help you take advantage of this government scheme.
Training and Conference Budget - you get £500 in Year 1, £1000 in Year 2, £1500 in Year 3 and £2000 in your 4th year. This is to enable you to pick what you feel will help you to develop as an individual.
Books- if you need to get a book on a subject that is related to work, we'll get it, you can read it and then we will add it to our library.
Paid Gym- once you have been with us for 2 years, we will pay for your gym membership
Working late....have dinner - if you are working late then we're fine for you to grab some food on us
Early Finish on Friday - call it a day and have a drink or get away at 4.30pm on Fridays
Childcare Vouchers- we're happy to help you use this government scheme
Sabbaticals- in your 5th year of working for Property Partner, you will be eligible to take a 3-month unpaid sabbatical, so you can head off and explore the world!